Customer Cases/Voghion

Ecommerce

Voghion 获客

一站式跨境购物平台，Google Play显示1000万+下载，覆盖服饰、家居、美妆等300+类目。

Client

Voghion

Industry

Ecommerce

Region

德国

Year

2026

158.5K

点击

36.6K

安装

65K

总花费

0.41US$

CPC

1.78US$

CPI

CASE STUDY

Project Review

渠道组合

搜索广告与搜索合作伙伴分层控价，合作伙伴承担低成本放量。

转化路径

高意图关键词直接跳转商店页，减少中间页面损耗。

优化重点

按安装后行为回传质量，避免只以低 CPC 判断流量。

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